Free · MECLABS-scored · about a minute

Compare your page to your competitor's.

Hand your CRO agent two URLs — your page and a competitor's. CROW scores both with the MECLABS Institute conversion heuristic, dimension by dimension, and returns 3 specific moves to close the gap.

Free · No signup · about a minute

How the head-to-head page compare works

Put your page next to a competitor's. CROW audits both with the same scoring, so the gap between them is measured the same way on each side, and tells you what would close it.

  1. Enter your page's URL and a competitor's.
  2. Both pages are scored from 0 to 100, and on each of the five MECLABS conversion factors.
  3. You get the winner and by how much, a verdict on each factor, three specific changes to close the gap, and a headline for your page that borrows what works on theirs.

Questions

Does comparing two pages use two runs?
No. One run covers both pages.
Can I compare two of my own pages?
Yes. Any two different public web addresses work.
Is it free?
Yes, and you don't need an account. The free allowance is 3 runs a day, shared across CROW's AI tools, and a run that fails doesn't count. Pro is $19 a month for 300 runs a month.